Will Jardim

Author

Will Jardim

Content and branding strategist

Portrait of Will Jardim in an office

Will Jardim is a content and branding strategist with 17 years inside the fitness market. He was marketing director at Under Labz, a brand featured 14+ times on the international portal Stack3D under his lead, and is an official Mercado Livre consultant (Platinum tier). For over 15 years he has helped build the career of bodybuilder Fernando Sardinha, and his content strategies took Coach Rubens' channel from 250k to over 1 million subscribers. He writes about positioning, branding and the channels that make a brand generate demand: acquisition, conversion and retention.

Education and credentials

  • Degree in Veterinary Medicine from the Federal University of Uberlândia (UFU)
  • Master's degree from São Paulo State University (UNESP)
  • MBA in Controllership and Finance from FUNDACE FEA-USP
  • Official Mercado Livre consultant (Platinum tier)
  • Former marketing director at Under Labz

Articles by Will Jardim · 0 published articles